presidential The presidential image : a history from Theodore Roosevelt to Donald Trump / edited by Iwan Morgan and Mark White. -- London ; New York ; Oxford ; New Delhi ; Sydney : I.B. Tauris, 2020. -- Anotace: Presidential image has become an integral part of the campaign, presidency and legacy of Modern American presidents. Is the creation of the presidential image part of a carefully conceived public relations strategy or result of the president's critics and opponents? Can the way the media interpret a presidents' actions and words alter their image? And how much influence do cultural outputs contribute to the construction of a presidential image? The presented case studies analyse aspects of presidential image that shaped their perceived effectiveness as America's leader, and to explore this complex, controversial, and continuous element of modern presidential politics. -- ISBN : 978-1-8386-0474-5 (brožováno). Morgan, Iwan W., 1949-. White, Mark hlava státu * image * veřejné mínění * Spojené státy * 20. století * 1. desetiletí 21. století * 2. desetiletí 21. století * 3. desetiletí 21. století